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The BTS members are known for their fashion and style choices and the “Butter” music video is no exception. Even before the YouTube video debuted, the artists celebrated the new song, even breaking into two teams based on their hair colors. 

Jungkook of BTS performs onstage during the 63rd Annual GRAMMY Awards
Jungkook of BTS performs onstage during the 63rd Annual GRAMMY Awards | Theo Wargo/Getty Images for The Recording Academy

BTS released their music video for the song ‘Butter’

Hot off of the release of “Dynamite,” BTS released their 2021 single, “Butter.” This song was accompanied by a colorful and vibrant music video featuring the boy band members and their iconic dance moves. 

In true BTS fashion, these artists appeared in a special countdown prior to the release of the “Butter” music video. It was posted to the BangtanTV YouTube Channel, earning over 3 million views. 

Some members sported ‘Butter’ themed hair for the music video, leading Jungkook to call it ‘cheesy’

Prior to the release of BTS’ music video, “Butter,” RM, Jin, Suga, J-Hope, Jimin, V, and Jungkook appeared during a virtual release party, spending time with ARMYs. That also included some challenges. 

The members of this K-pop group split into two teams, dividing based on the color of their hair. RM, J-Hope, and Jimin, with light-colored hair, became team “Butter,” with similar hair hues to the food item. 

“Team ‘Butter’ hair with blonde hair and team dark hair,” Jin said of the two teams, according to a translation on the video. RM, sporting yellow sunglasses, said, “It is a fresh combination.”

“We’re ready for this,” Jimin said of his team. “Our hairs are ready to perform ‘Butter.'”

“It’s too much. It’s cheesy,” Jungkook said. Although Jungkook was a member of the dark hair team, the idol had hues of purple in his hair. That color was also present in the “Butter” music video.

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Some BTS members sported colorful hair for the ‘Butter’ music video

Some members of his K-pop group had lighter hair for this music video, matching the “Butter” theme. That includes one singer of the group, Jimin. Although his hair was blonde for the “Butter” celebration, J-Hope had bright yellow hair for BTS’ music video. 

RM, who had pink hair for the music video, sported blonde locks for the music video release celebration. Even Suga had streaks of color in his normally dark hair. 

In the past, BTS members matched their hair colors to the aesthetic of their music video. For the “Boy With Luv” video, V sported blue hair, while Jimin had bright pink locks. For the “DNA” music video, J-Hope had somewhat red hair. 

The “Butter” music video is now available on YouTube. Music by BTS, including their recently released album, Map of the Soul: 7, is available for streaming on Spotify, Apple Music, and most major platforms.